Friday, July 25, 2014

❋♥This Week's Coordinates♥❋

Baby, the Stars Shine Bright

B38JS203 Ave Maria Lily Doll JSK $470

B38BL405 Carolyne Blouse $162

B38HA928 Rosa Mistica Corolla $150

B38BG819 Loulou Pochette $232

B38AC075 Alice's Tea Pot Necklace $70

B38OJ216 Usakumya chan is Petit Pâtissier Sophie JSK $304

B38BL426 Stripe Pâtissier Blouse $150

B38OH902 Usakumya chan is Petit Pâtissier Ribbon Headbow $50

B38JS202 Dot Millefeuille JSK $350
B38BL406 Stripe Chiffon Blouse $162
137★0059 Sweet Kuma Kumya's Chocolate Mini Hat $82

Alice and the Pirates
P10VT310 Tourinot Vest $162
P10BL410 Alfred Blouse $150
P10PT608 Rudolf Pants $162
B38HA938 BABY Princess Drop Printed Beret $70

P10OP314 Chest Ribbon Angel Onepiece $268
109P034 A/P Satin Ribbon Barrette $52
109P911 Alice's Tear Bottle Necklace $104

P10OP320 Starlight Carnevale Onepiece $374
P10BL408 Minstrel Melodious Blouse $150
109P905 Queen Elize Bonnet $116

Tuesday, July 22, 2014

Sonnet for Juliet ~Love Potion with Romantic Irony~

We will start accepting reservations for BABY's newest series, Sonnet for Juliet ~Love Potion with Romantic Irony~, on July 23rd (WED)!

“Love is a smoke raised with the fume of sighs;
Being purged, a fire sparkling in lovers' eyes;
Being vexed, a sea nourished with loving tears.
What is it else? A madness most discreet,
A choking gall, and a preserving sweet.” 
― William Shakespeare, Romeo and Juliet

Ivory x Emerald Green Stripe
Pink x Green Stripe
Mint Green x Rose Stripe
Bordeaux x Wine Stripe
Black x Dark Green Stripe

Click here or read more after the jump.

Tuesday, July 15, 2014

☆ *♪。★ JPOP SUMMIT 2014 ★ *♪。☆


Are you ready?
JPOP SUMMIT 2014 is just a few days away!

This is a LONG post,
so please read all the way through to the end.


Our store hours for the weekend:

JULY 18th (FRI)
12:00PM - 6:00PM

JULY 19th (SAT)
11:00AM - 6:00PM

JULY 20th (SUN)
11:00AM - 6:00PM



Our annual fashion contest will take place on July 20th (SUN) at 1:30pm on the Pagoda Stage in Japantown.

♥ This Year’s Theme:

When the children are gone, the toys come out to play!
Come one, come all, to our lovely Toyland Parade!

BABY, THE STARS SHINE BRIGHT will be hosting a toy-inspired fashion contest at JPOP SUMMIT 2014 called “Toyland Parade.” Whether you’re a cuddly Usakumya-chan, a forlorn Samipoo, or a forgotten member of Shappo’s Sentimental Circus troupe, we welcome you to a celebration of fun for all ages.

Call or email us with any inquiries regarding your entry.

More information on J-POP website:



This talkative Usakumya is the same size as the mini-mini rucksack but this time,
the little Usakumya has learned how to talk!
If you press Usakumya’s little tummy, it will make an adorable squeak♪

Receive a free Talking Usakumya with a single purchase of $400 or more including tax starting on July 18th (FRI)! Sale items are excluded from this promotion.
Quantities are limited. Limit one (1) per person.


JULY 20TH (SUN) @ 4:30PM

Starting July 18th, purchase $50 or more including tax in a single transaction and receive a ticket to attend their meet-and-greet.

Sale items excluded. Quantities may be limited. Limit one (1) per person.
The store will be closed during the event.



Select items throughout the store will be 20~50% OFF for JPOP SUMMIT weekend only. Point cards may not be used or redeemed on sale items. Our Summer Sale will start at a later announced date. Please check the price tags for item discounts.



We will be accepting in-store reservations for the items listed below from the new BABY print series, Juliet's Sonnet〜Love Drug with Romantic Irony〜,
from 7/18 (FRI) through 7/20 (SUN).

Only one (1) item in each color is available.
Customers may reserve one (1) color in each style;
two (1) items in a single style is not allowed.

We will NOT be accepting email or phone orders for these reservation items.
Thank you for understanding.

Juliet's Sonnet〜Love Drug with Romantic Irony〜

B38OJ226 Long Jumper Skirt - $444 +tax
B38OJ227 Corset Jumper Skirt - $422 +tax
B38OP324 Onepiece - $492 +tax
B38OH919 Ribbon Headbow - $58 +tax
B38OH920 Barrette - $46 +tax
B38OH923 Headdress - $56 +tax
B38HA943 Cocktail Headdress - $80 +tax

Online reservations will start on 7/23 (WED).



Our online store will be closed from ~4:00pm July 18th (FRI) to ~12:00pm July 21st (MON). We will still be accepting reservations.



As a reminder, JPOP SUMMIT crowds will number in the thousands, so come prepared! We will be enacting the rules listed here:, so everyone can have a pleasant experience at the festival!


See you at the festival! (*゚▽゚*)

BABY SF staff will be dressed up in the "Toyland Parade" theme all weekend~